E-B-T Web Development

How do you know if the code on your site is written properly?

How many of you have ever made a typo in a post or posted some bad grammar or a spelling mistake?

Well, developers do the same thing. And sometimes they don’t clean up their mistakes because they feel that if it displays in the browser no one will know and it must be alright. Not so! These mistakes, called “Validation Errors” could adversely affect your site’s ability to be searched by search engines.

HTML Validation Overview

1. As with all languages, there is a proper way to use it and an improper way to use it. Valid HTML is HTML that has been written in accordance with W3C and uses the correct syntax. Every industry has standards and the web design/development industry is no different. W3C standards are the benchmark for web development. W3C developed these standards for cross browser compliance and general usability. Valid code is displayed properly and uniformly across popular browsers. Valid code is what search engines understand and can assist with SEO.

2. Search engines read text only. When you provide an engine with invalidated HTML you lose whatever text was inside the invalid tag. When you neglect to place alternative text in image or Flash tags, you lose the search-able value of that element. Basically, invalidated HTML can handicap your site’s search ability which can affect your site’s Internet visibility and traffic.

“Lots of websites out there don’t validate – including household-name companies.”

Take a look here notice how many websites don’t validate. Do remember: household-name companies expect people to visit because of the name and in spite of dreadful websites.

Read On >>